# WooCommerce + Stripe integration and analysis

Connect WooCommerce and Stripe to Hendrik. Compare WooCommerce store orders and refunds with Stripe payment and dispute data without assuming transaction reconciliation.

## The question this stack can answer

Did WooCommerce orders change, or did Stripe collection change?

## What Hendrik reads from each source

- **WooCommerce:** Orders, refunds included in net order value, product history, customers, and current inventory show what happened in the store.
- **Stripe:** Payments, refunds, and disputes show whether money was collected after an order was placed.

## What you need to connect

- Use one explicit 28-day comparison window, time zone, market, and legal-entity scope before comparing values.
- Connected WooCommerce orders and refunds for the same store and comparison window.
- Connected Stripe account with payment, refund, and dispute data for the same legal entity.
- Keep provider-specific definitions visible and use an identity or product mapping only where it is established for this workspace.

## Important limits

- WooCommerce campaign attribution fields are unavailable; current data does not establish campaign revenue, historical COGS, settlement, or profit.
- Payments must not be added to storefront or marketplace revenue; transaction reconciliation needs a proven payment relationship.

## Illustrative example

### WooCommerce + Stripe review

Previous: 1–28 January. Current: 29 January–25 February. Both periods contain 28 days. Monetary values use USD and all timestamps use UTC.

*About this example: Synthetic data · illustrative analysis · Hendrik only acts with the permissions you give it.*

- net order value (USD, all store channels, 28 days) (WooCommerce): 96,000 USD → 93,000 USD
- successful payment amount (USD, 28 days) (Stripe): 102,000 USD → 94,000 USD
- refund value (USD, orders from the prior 28-day cohort) (WooCommerce): 5,600 USD → 7,900 USD

### What Hendrik checks

- **Order and refund dates:** Compare WooCommerce net order value with refund creation and original-order timing. WooCommerce does not supply campaign attribution.
- **Payment and refund scope:** Check Stripe payment, refund, dispute, and balance-transaction dates. Establish an order-to-payment reference before reconciliation.
- **Explain the divergence:** WooCommerce: net order value (USD, all store channels, 28 days) changed from 96,000 USD to 93,000 USD. Stripe: successful payment amount (USD, 28 days) changed from 102,000 USD to 94,000 USD. Compare the timing and definitions before attributing one change to the other.

### What Hendrik sees

WooCommerce net order value fell and refund value rose. Stripe successful payment amount fell.

### What to do next

Review scope and payment references before treating a store discrepancy as complete; reassess after relationship coverage is known.

**Limit:** Stripe payments are not additional WooCommerce revenue, and no order-to-payment join is assumed.

## Provider documentation

- [WooCommerce documentation](https://woocommerce.com/document/woocommerce-analytics/)
- [Stripe documentation](https://docs.stripe.com/reports)

## Start with this stack

[Create a workspace and connect WooCommerce + Stripe](https://app.withhendrik.com/auth?mode=sign-up&acquisition_channel=marketing&return_to=%2Fonboarding%2Factivation&cta_location=integration_markdown&landing_page_id=combination-woocommerce-stripe&combination=woocommerce-stripe)