Amazon Ads integration
Connect Amazon Ads to Hendrik.
Hendrik reads Amazon Ads profiles, campaigns, ad groups, targets, and advertised product reports so you can compare advertising results with marketplace operations.
Questions Hendrik can help answer
- Did a target or product report change before the budget question?
- Do stock or financial events change the pacing choice?
- Which product needs a marketplace operations check?
Amazon Ads + Amazon Seller Central example
Review an advertised product with low stock
Same 14-day USD windows
| Metric | Previous | Current |
|---|---|---|
| Amazon AdsAdvertised product spend | US$8,000 | US$10,000 |
| Amazon AdsAttributed sales | US$32,000 | US$41,000 |
| Amazon Seller CentralCurrent available units | 950 | 78 |
What Hendrik checks
Verify SKU identity
Establish the advertised product and listing refer to the same item.
Confirm marketplace
Use the same marketplace in both integrations.
Check replenishment
Treat inventory as current availability, not a demand forecast.
About this example Synthetic data · Illustrative analysis · Changes require your approval.
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Your connected data
What Hendrik reads from Amazon Ads
Use Amazon Ads with Seller Central to see whether stock, listings, or marketplace financial events should change ad pacing.
- Profiles
- Marketplace advertising profile scope.
- Campaigns and ad groups
- Campaign structure and targeting context.
- Targets
- Target records.
- Advertised product report
- Product-level advertising reports.
Setup and access
Setup and access for Amazon Ads
- Setup
- When enabled, sign in with Amazon Ads and select the advertising profile and marketplace.
- Permissions
- Amazon Ads OAuth scope: advertising::campaign_management.
- Supported accounts
- One advertising profile, country, and Amazon account.
- Available history
- The current product configuration defaults to 90 days. Hendrik shows the actual coverage after the first sync.
- Data refresh
- Configured data streams run from every 6 hours to daily. Hendrik shows the published freshness for each source after sync.
- Setup time
- Amazon Ads starts its initial sync after authorization, account selection, and data checks. The duration depends on the selected account and history.
- Can Hendrik make changes?
- Connecting reads Amazon Ads data. It does not change campaigns, targets, or budgets.
- Integration availability
- Your workspace shows Connect or Request access for your account.
Requirements and data limits
What you need
- Confirm profile, marketplace, and currency scope.
- Use Amazon reporting windows consistently.
- Keep Ads and Seller Central metrics separate until their relationship is established.
Keep these differences in mind
- Amazon Ads attribution is platform reporting, not total marketplace sales proof.
- A product report needs a verified product identity before comparison to listings.
- Advertising and Seller Central outcomes must not be added together.
- Attributed sales are not added to Seller Central sales in this example.
Your data. Your next step.
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